Your June update from Strategic Imperatives

11th June 2024


At Strategic Imperatives, we have never stood still. We have always strived for more; more innovation within our solutions, greater efficiency and effectiveness in the way we work with our customers, and continued growth, year after year, to achieve our ambition to deliver a more connected Britain.


At this exciting phase in our growth journey, now seems an appropriate time to create an avenue through which to keep all of our valued stakeholders up to date on our latest news, developments and shared successes with our amazing customers. Our market is in a vibrant state, with partnerships, collaboration, and technology-led product innovations bringing so many opportunities to the fore, and it’s my pleasure to launch our own newsletter which will capture these developments in a digestible format every month, straight to your inbox.

— Wail Sabbagh, Managing Director, Strategic Imperatives

We are proud to share the results of Strategic Imperatives’ work with Kerv, the leading cloud and digital services provider that finds itself on a rapid global growth trajectory since its inception in 2020. Having grown revenues five-fold in three years and growing its team to 700 across Europe, Asia and North America, Kerv required a powerful, flexible billing solution that could create cohesion between its separate systems.

Kerv can now orchestrate complex billing journeys that push the boundaries of a typical subscription engine, made possible by Elevate’s extensive open-API and rental rating capabilities.

We have celebrated 15,000 BT Wholesale connections to The Fibre Café!

We hit another milestone with The Fibre Café this month, as BT Wholesale made 15,000 connections! This is the latest in a long list of proof points that places The Fibre Café as one of the UK’s most transformative fibre provisioning service providers.

Our seamless integration with BT Wholesale’s B2B and Broadband One interfaces, backed by award-winning support and industry-leading expertise, is making waves in the industry.

Plus, when you connect to BT Wholesale via The Fibre Café, you gain access to many leading UK connectivity providers – all through one simple, modern API.

INCA Conference 2024

Our Strategy Director Donal Hanrahan will be speaking at INCA’s 2024 conference on June 13th, joining a panel with CWP and Freedom Fibre. Donal will be discussing the challenges and opportunities of accelerating wholesale offerings, as well as wider dynamics and experiences from Strategic Imperatives.

UK Fibre Summit

Strategic Imperatives is thrilled to be a Gold Sponsor for this year’s UK Fibre Summit event on the 11th of July. Will be hosting a speaker session for the event, providing our expertise to the topic of enabling fibre providers to build value. The team will be out in full force in Birmingham, also sharing our expertise in a panel session.

Get in touch via the contact information at the bottom of this newsletter if you’d like to set up a meeting or swing by on the day!

Driving fibre connectivity forwards at Connected North

In April we were Manchester-bound for the 2024 Connected North Conference for a packed schedule of presentations, networking, and exchanging fresh perspectives. Over two days, the focus of the Conference centered around the vital role of collaboration in developing the connectivity that is driving the creation of smarter, more connected communities and fostering social and economic opportunities and advancements in the North, and we were pleased to contribute to the discussion on the vital role of fibre connectivity.

It was great to catch up with partners, prospects and friends – we’ll be out and about plenty more in the coming weeks and months, so watch this space!

In the news!

At this important stage in our growth journey, Managing Director Wail Sabbagh has been busy speaking with key industry press in recent weeks, appearing in both Comms Dealer and Comms Business.

Wail discussed ‘the catalysts changing the game for billing specialists’, highlighting how Strategic Imperatives are leading innovation with Elevate, our unparalleled platform making billing streamlined, speedy, and flexible.

Keep an eye out for more insights in the press from the Strategic Imperatives team in the coming weeks and months!

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